The most important meeting point
in the packaging ecosystem in Southern Europe

Thinking about packaging and its push towards better sustainability, I am constantly reminded of Lavoisier’s postulate. No, don’t think about school desks. This law, real and ruthless, is every day before our eyes: “nothing is created, nothing is destroyed, everything is transformed.”

It goes without saying, then, how increasingly necessary it is to pay attention to resources, but also to the life cycle they undergo. By 2030, we are asked that the packaging of various sectors – food, pharmaceutical, chemical – be recyclable or reusable.

So, more and more often, surprising solutions are encountered at trade fairs, made possible by new technologies. An example is packaging that uses mycelium technology, where the underground part of the fungus, the mycelium, is combined with hemp waste. In 5 days, the mycelium binds organic matter like glue. The result is a sturdy, 100% natural and glamorous box that completely degrades in 45 days, enriching the soil.

A virtuous example of how Lavoisier can guide the search for innovative solutions with high creativity.

Sonia V. Maffizzoni Bennati

Editorial Manager